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You're Not Like Other MSPs, You're a Cool MSP

June 27th, 2024

Reef Roundup-1

 

What do you think AI brings for the future of businesses, especially MSPs?

Check out Gartner's strategic predictions for how it will affect the role of CISOs, unionization, the support of legacy applications, and more!

Plus, learn how to differentiate yourself in a crowded market.

Gartners top AI strategic predictions

MSPS with the same differentiators

Mastering Market Differentiation

Let's face it, most MSPs are the same at first glance. So, how can you differentiate yourself from the rest?

Explore the importance of focusing on the outcome and benefits provided to customers when building a differentiation strategy.

Understanding how money moves through a customer's business and aligning technology solutions to support their specific needs is crucial to your MSP's success.

Highlights

  • How to differentiate yourself in a crowded market
  • Why you shouldn't rely on generic differentiators
  • How CEOs should be involved in the sales process

Should you company be using AI

How should you be using AI? Discover the safety implications of AI, the importance of high-quality output when leveraging AI, and why it's crucial to understand the language models used by vendors.

Highlights

  • Having a specific use case in mind when implementing AI
  • Ensuring the quality of the AI output
  • Safety implications of AI, in terms of protecting against attacks and ensuring the safety of the tool itself
  • Prompt engineering and asking the right questions

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